Pinkytoast is Popping Up at Licensing Expo

16 06 2014

Pinkytoast violetta bee boxer ppSheila Meehan has taken on a new property that is very much ‘Art+Design’ but has a bit of a different twist.  It’s incredibly unique with it’s’ quirky combination of sweetness and goth. In this interview, we discuss how an agent can grow a new tween/teen property through retail testing and exposure. I think Pinkytoast is a great example of fine art and exceptional design, while also demonstrating how two unrelated themes — wide-eyed dolls/pin-ups & edgy goth themes–can create a new ‘knock-out’ genre.

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